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Mobile Moments
cinnara
Driving new and existing revenue streams through a detailed understanding of customer’s characteristics and behaviours is the focus of cinnara, an Irish-based Solutions Provider.
As mobile broadband becomes a reality, operators are in the unique position that their customers are informing them on an ongoing basis of their interests and purchase intents. Accurately capturing, efficiently managing and clearly presenting this information so that it can be leveraged throughout the business, is the challenge that has been addressed by cinnara.
Typical stakeholders include product management, service management and marketing teams.
The cinnara solution is the cornerstone upon which operators can build mobile marketing offerings, which will entice advertisers to both divert marketing funds from existing marketing real-estate to mobile phones and to pay premium CPM and CPC rates for this advertising.
Enterprise Ireland is the Irish state development agency focused on transforming Irish industry. Our core mission is to accelerate the development of world-class Irish companies to achieve strong positions in global markets resulting in increased national and regional prosperity. We work closely with International buyers to identify and introduce them to Irish suppliers who can best meet their needs.
Categories:
- Business Activity Monitoring
- Customer Experience Management
- Enterprise Mobility Solutions
- Fixed Mobile Convergence
- Imaging for Camera Phones
- Messaging & SMS Applications
- Mobile Content/Weather Forecasting
- Mobile Moments
- Mobile Parental Control
- Mobile Payment Solutions
- Mobile Web Discovery & Directories
- On Device Portal
- Personalization & Content Discovery
- Targeted Advertising & Recommendations
- TV for Mobile
- User Generated Content Services
